Insights on all things embedded banking

Stay ahead with fresh perspectives on embedded banking, fintech trends, and building smarter financial solutions.

Embedded finance
March 31, 2025

The new era of Italian software companies: unlocking opportunities with embedded banking

Italy’s software scene has never been more dynamic. And now embedded banking is taking this to the next level.
Embedded finance
April 29, 2025
Why embedded banking needs to be on your product roadmap in 2025
Now is the time for product leaders to put embedded banking on their roadmap. Scale your business by embedding accounts, cards and payments.
Embedded finance
May 7, 2025
The new Compte Pro: stars of French Tech are eating up embedded banking
Pennylane, Indy, Libeo, Agicap and so many other French SaaS in financial management are embedding banking services to build seamless, all-in-one solutions for individuals and businesses alike.
Embedded finance
May 4, 2025
Embedded banking: the path to profitability
Integrated banking features can help companies drive growth, boost user engagement, increase loyalty, and add new revenue streams on top of higher-priced subscriptions.

Latest articles

All articles
Customer stories
Embedded finance
Use cases
Product
Company
Embedded finance
March 31, 2025
The new era of Italian software companies: unlocking opportunities with embedded banking
Embedded finance
March 31, 2025
The new era of Italian software companies: unlocking opportunities with embedded banking
Italy’s software scene has never been more dynamic. And now embedded banking is taking this to the next level.
Steph Smith
Writer at Swan
Company
January 29, 2025
Swan secures €42M to lead Embedded Banking in Europe
Company
May 4, 2025
Swan secures €42M to lead Embedded Banking in Europe
When we started Swan, our vision was simple: to make it easy for businesses to offer banking features as part of their products. No unnecessary complexity, no compliance challenges—just sophisticated tools designed to work quietly in the background.Today, we’re thrilled to share a milestone in that journey: we’ve raised an additional €42 million in Series B funding to help make embedded banking the standard across Europe.
Swan Team
Writer at Swan
Company
February 11, 2025
Beyond Compliance: Navigating DORA and operational resilience
Company
May 4, 2025
Beyond Compliance: Navigating DORA and operational resilience
What you need to know about the EU’s Digital Operational Resilience Act, in place as of 17 January 2025.
Steph Smith
Writer at Swan
Embedded finance
August 28, 2022
Embedded banking: the path to profitability
Embedded finance
May 4, 2025
Embedded banking: the path to profitability
Integrated banking features can help companies drive growth, boost user engagement, increase loyalty, and add new revenue streams on top of higher-priced subscriptions.
Constance Laux
Writer at Swan
Embedded finance
November 18, 2024
Why embedded banking needs to be on your product roadmap in 2025
Embedded finance
April 29, 2025
Why embedded banking needs to be on your product roadmap in 2025
What needs to be on your 2025 product roadmap? As technology evolves and customer expectations increase, products must now go beyond “fit-for-purpose.”
Steph Smith
Writer at Swan
Embedded finance
August 1, 2024
European expansion: 5 tips to build a cross-border product
Embedded finance
May 4, 2025
European expansion: 5 tips to build a cross-border product
Expand your product across Europe with these top tips, including leveraging embedded banking solutions for better user experiences.
Steph Smith
Writer at Swan
Customer stories
May 8, 2025
Defacto: delivering business financing in under 30 seconds
Customer stories
May 8, 2025
Defacto: delivering business financing in under 30 seconds
With Swan, Defacto created an all-in-one lending platform that enables instant fund disbursement, real-time payments, and automated repayment flows.
Steph Smith
Writer at Swan
Customer stories
May 8, 2025
Accountable: helping the self-employed take control of their finances
Customer stories
May 8, 2025
Accountable: helping the self-employed take control of their finances
With embedded banking, Accountable empowers users to manage their taxes better while improving financial security and offering a smarter way to manage money.
Steph Smith
Writer at Swan
Customer stories
May 8, 2025
Axonaut: simplifying small business management with no-cost payment accounts
Customer stories
May 8, 2025
Axonaut: simplifying small business management with no-cost payment accounts
With embedded banking, Axonaut is transforming business management by integrating no-cost payment accounts into its all-in-one platform.
Steph Smith
Writer at Swan
Customer stories
May 8, 2025
Regional Hero: payment cards for next-generation employee benefits
Customer stories
May 8, 2025
Regional Hero: payment cards for next-generation employee benefits
With a mission to use employee benefits as a lever for social impact, Regional Hero works with Swan to offer empowering financial services.
Steph Smith
Writer at Swan
Customer stories
May 8, 2025
bunch: building a standout investor experience with embedded banking
Customer stories
May 8, 2025
bunch: building a standout investor experience with embedded banking
With accounts tailored to their clients' needs, bunch has created a seamless user experience while unlocking new revenue streams.
Steph Smith
Writer at Swan
Customer stories
May 8, 2025
TucoBan by IESA: embedded banking for PropTech
Customer stories
May 8, 2025
TucoBan by IESA: embedded banking for PropTech
Constance Laux
Writer at Swan
Embedded finance
March 31, 2025
The new era of Italian software companies: unlocking opportunities with embedded banking
Embedded finance
March 31, 2025
The new era of Italian software companies: unlocking opportunities with embedded banking
Italy’s software scene has never been more dynamic. And now embedded banking is taking this to the next level.
Steph Smith
Writer at Swan
Embedded finance
May 4, 2025
Embedded banking: the path to profitability
Embedded finance
May 4, 2025
Embedded banking: the path to profitability
Integrated banking features can help companies drive growth, boost user engagement, increase loyalty, and add new revenue streams on top of higher-priced subscriptions.
Constance Laux
Writer at Swan
Embedded finance
April 29, 2025
Why embedded banking needs to be on your product roadmap in 2025
Embedded finance
April 29, 2025
Why embedded banking needs to be on your product roadmap in 2025
What needs to be on your 2025 product roadmap? As technology evolves and customer expectations increase, products must now go beyond “fit-for-purpose.”
Steph Smith
Writer at Swan
Embedded finance
May 4, 2025
European expansion: 5 tips to build a cross-border product
Embedded finance
May 4, 2025
European expansion: 5 tips to build a cross-border product
Expand your product across Europe with these top tips, including leveraging embedded banking solutions for better user experiences.
Steph Smith
Writer at Swan
Embedded finance
May 7, 2025
The new Compte Pro: stars of French Tech are eating up embedded banking
Embedded finance
May 7, 2025
The new Compte Pro: stars of French Tech are eating up embedded banking
Pennylane, Indy, Libeo, Agicap and so many other French SaaS in financial management are embedding banking services to build seamless, all-in-one solutions for individuals and businesses alike.
Constance Laux
Writer at Swan
Embedded finance
May 8, 2025
Why SaaS platforms will lead the next wave of innovation in SMB financial services
Embedded finance
May 8, 2025
Why SaaS platforms will lead the next wave of innovation in SMB financial services
Over 85% of SMEs and freelancers would be willing to purchase banking services from a non-banking institution. SaaS platforms have a big opportunity here!
Max Cutler
Writer at Swan
Use cases
November 12, 2024
Leveraging embedded finance to maximize employee experience
Use cases
November 12, 2024
Leveraging embedded finance to maximize employee experience
How leading HR software companies are developing finance features to improve product experience for workers
Max Cutler
Writer at Swan
Use cases
November 12, 2024
How embedded accounts can revolutionize rental management
Use cases
November 12, 2024
How embedded accounts can revolutionize rental management
Implementing embedded finance to improve rental management processes, using dedicated IBANs
Max Cutler
Writer at Swan
Use cases
November 12, 2024
Wielding embedded finance to perfect Expense Management
Use cases
November 12, 2024
Wielding embedded finance to perfect Expense Management
A look at how embedding card features will strengthen your expense management offering.
Max Cutler
Writer at Swan
Use cases
November 12, 2024
Becoming the dominant financial OS
Use cases
November 12, 2024
Becoming the dominant financial OS
A magnified view of how embedding payments can improve invoicing, accounting and cash flow tools
Max Cutler
Writer at Swan
Use cases
November 12, 2024
How tech companies are fixing the expense process mess
Use cases
November 12, 2024
How tech companies are fixing the expense process mess
Company expense processes are messy and time-consuming. Here’s how some clever startups are fixing this with embedded cards and payment control features.
Sarah Wachter
Writer at Swan
Product
November 12, 2024
New EU rules on SEPA instant transfers
Product
November 12, 2024
New EU rules on SEPA instant transfers
The European Parliament passed a regulation mandating that transfers must occur within ten seconds. Learn how financial institutions are adapting.
Sarah Wachter
Writer at Swan
Product
November 12, 2024
Introducing SEPA Direct Debit to further build up your payment collection offering
Product
November 12, 2024
Introducing SEPA Direct Debit to further build up your payment collection offering
Learn why you should add SEPA Direct Debit to your payments arsenal!
Max Cutler
Writer at Swan
Product
November 12, 2024
Introducing German IBANs to help you localize your embedded banking features
Product
November 12, 2024
Introducing German IBANs to help you localize your embedded banking features
Swan now supports the creation and use of IBANs starting with ‘DE’ so you can win the trust of and bring familiarity to your German clients
Max Cutler
Writer at Swan
Product
November 12, 2024
Swan, Europe’s first public Sandbox for embedded banking
Product
November 12, 2024
Swan, Europe’s first public Sandbox for embedded banking
Swan’s Sandbox, which gives entrepreneurs and developers easy access to banking features, has been open to the EU public since November 2021.
Sarah Wachter & Pico Petershagen
Writer at Swan
Product
November 12, 2024
Requiem for the plastic payment card
Product
November 12, 2024
Requiem for the plastic payment card
What’s paper-thin, includes a computer that doesn’t need batteries, and remains intact when you toss it off a skyscraper? Sounds like NASA stuff, but it's just the good ol’ plastic payment card.
Sarah Wachter
Writer at Swan
Product
November 12, 2024
Virtual IBAN, an end to the tedious task and ongoing resources required for accounts reconciliation.
Product
November 12, 2024
Virtual IBAN, an end to the tedious task and ongoing resources required for accounts reconciliation.
With Swan you can assign limitless dedicated IBANs to each account and use it as an identifier when receiving payments.
Sarah Wachter
Writer at Swan
Company
May 4, 2025
Swan secures €42M to lead Embedded Banking in Europe
Company
May 4, 2025
Swan secures €42M to lead Embedded Banking in Europe
When we started Swan, our vision was simple: to make it easy for businesses to offer banking features as part of their products. No unnecessary complexity, no compliance challenges—just sophisticated tools designed to work quietly in the background.Today, we’re thrilled to share a milestone in that journey: we’ve raised an additional €42 million in Series B funding to help make embedded banking the standard across Europe.
Swan Team
Writer at Swan
Company
May 4, 2025
Beyond Compliance: Navigating DORA and operational resilience
Company
May 4, 2025
Beyond Compliance: Navigating DORA and operational resilience
What you need to know about the EU’s Digital Operational Resilience Act, in place as of 17 January 2025.
Steph Smith
Writer at Swan
Company
November 12, 2024
Sustainability at Swan
Company
November 12, 2024
Sustainability at Swan
Discover Swan's Carbon Footprint Report 2023 and the concrete actions we're implementing to improve.
Etienne de Pierrefeu, Sustainability Analyst
Writer at Swan
Company
November 12, 2024
Il Rinascimento Tech Italiano: Why the Italian tech ecosystem might be the next big thing
Company
November 12, 2024
Il Rinascimento Tech Italiano: Why the Italian tech ecosystem might be the next big thing
Alessandro Giovanelli
Writer at Swan
Company
November 12, 2024
Swan advances internationalization with a new office in the Netherlands
Company
November 12, 2024
Swan advances internationalization with a new office in the Netherlands
The opening of our Amsterdam office is another milestone in our strategy to Europeanize.
Marnix van Deursen
Writer at Swan
Company
November 12, 2024
Swan sponsors 5 open source projects/month
Company
November 12, 2024
Swan sponsors 5 open source projects/month
Learn about Swan’s commitment to sponsoring open source projects
Mathieu Breton
Writer at Swan

SaaS platforms will lead the next wave of innovation in banking services

Over 85% of small business and freelancers would be willing to purchase banking services from a non-banking institution. SaaS platforms have a big opportunity here!

Read more

Customer stories

How Europe’s leading business platforms use Swan

Customer stories
Regional Hero: payment cards for next-generation employee benefits
Customer stories
May 8, 2025
Regional Hero: payment cards for next-generation employee benefits
With a mission to use employee benefits as a lever for social impact, Regional Hero works with Swan to offer empowering financial services.
Steph Smith
Writer at Swan
Customer stories
Libeo: Building a payment experience for better expense management
Customer stories
May 8, 2025
Libeo: Building a payment experience for better expense management
With 20,000 users and a lot of potential, Libeo embedded banking features directly into the expense management interfaces its users already love.
Steph Smith
Writer at Swan
Customer stories
Completing the all-in-one finance app for French independent workers: The Indy Story
Customer stories
May 8, 2025
Completing the all-in-one finance app for French independent workers: The Indy Story
With Indy, you can create a company, match transactions with invoices, and now, open a business account to pay and get paid. And it’s free to access for any new or existing customer!
Max Cutler
Writer at Swan
Customer stories
Fleming: digitizing banking for doctors in Germany
Customer stories
May 8, 2025
Fleming: digitizing banking for doctors in Germany
Learn how Fleming partnered with Swan to launch banking accounts and cards for medical professionals 75% faster than expected!
Max Cutler
Writer at Swan
Customer stories
Ageras launches first embedded banking product with Tellow
Customer stories
May 8, 2025
Ageras launches first embedded banking product with Tellow
How Tellow embedded banking to set the gold standard for bookkeeping software
Sarah Wachter
Writer at Swan
Customer stories
Ride with me: the story of Swan’s partnership with B2B mobility provider uRyde
Customer stories
May 8, 2025
Ride with me: the story of Swan’s partnership with B2B mobility provider uRyde
Mobility provider uRyde partners with Swan to issue virtual cards for their mobility budget product
Max Cutler
Writer at Swan
Customer stories
Expensya: building one unified spend cycle with Swan
Customer stories
May 7, 2025
Expensya: building one unified spend cycle with Swan
How Expensya connected to Swan's BaaS to quickly and easily add payments to their UX, opening up new markets, and significantly boosting revenue!
Sarah Wachter
Writer at Swan
Customer stories
Lucca x Swan: Why the best HR software has embedded banking
Customer stories
May 8, 2025
Lucca x Swan: Why the best HR software has embedded banking
Innovating in the HR field for over 20 years, Lucca had already streamlined HR processes for 1 million users in 112 countries. Now, with embedded banking features, they are surfing a sharp uptick in growth!
Sarah Wachter
Writer at Swan
Customer stories
Syndic Yourself: this Belgian Proptech built banking flows as cool as your fave neobank
Customer stories
May 8, 2025
Syndic Yourself: this Belgian Proptech built banking flows as cool as your fave neobank
How Swan’s Banking-as-a-Service helped proptech Syndic Yourself achieve a dream UX on their residential building management platform.
Sarah Wachter
Writer at Swan
Customer stories
How Carrefour built their innovative cashback idea in just weeks by coupling with Swan
Customer stories
May 4, 2025
How Carrefour built their innovative cashback idea in just weeks by coupling with Swan
Find out how Swan helped Carrefour validate an innovative cashback method in less than 3 months.
Pico Petershagen & Sarah Wachter
Writer at Swan
Customer stories
Agicap: Easy cashflow management that lets you pay all bills in one place
Customer stories
May 7, 2025
Agicap: Easy cashflow management that lets you pay all bills in one place
How Swan helped cashflow analysis tool Agicap became a full-on cash management system — saving users from endless back and forths with banking apps.
Pico Petershagen & Sarah Wachter
Writer at Swan
Customer stories
Pennylane: How digital wallets can simplify the lives of entrepreneurs and accountants
Customer stories
May 7, 2025
Pennylane: How digital wallets can simplify the lives of entrepreneurs and accountants
Here's why digital wallets, for sending, receiving, and managing companies' funds, have become a must-have for every financial management platform.
Sarah Wachter
Writer at Swan

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SWAN is a simplified joint-stock company (SAS) registered with the Bobigny Trade and Companies Register under number 853 827 103 having its headquarters at 95 Avenue du Président Wilson, 93100 Montreuil, FRANCE and represented by its President Nicolas Benady. Swan is a licensed payment institution authorised by the French Autorité de Contrôle Prudentiel et de Résolution (ACPR), under the registration number 82350 granted on 12/07/2019. All client funds held by Swan are safeguarded in full compliance with applicable regulations. These funds are segregated and deposited with our banking partner, BNP Paribas. In the unlikely event of BNP Paribas defaulting, client deposits are protected by the French Deposit Guarantee and Resolution Fund (FGDR) up to €100,000 per client, offering an additional layer of financial security.